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HORECA 2025 ATHENS - Hospitality and Food Services Exhibition

/ 07 February 2025 / 10 February 2025

HORECA 2025 ATHENS: The entire hospitality & foodservice universe once again in HORECA!

A world class trade show.

Save the Date: 07-10 February 2025
Location: Metropolitan Expo Center, Athens, GREECE

HORECA trade show has managed through its 19 years of operation to rise as the biggest exhibition in Greece and a must -attend event for the hospitality industry. Thousands of professionals, set their appointment from 7 to 10 February 2025, in order to meet in person, the leading Greek and global brands who exhibit, and discover pioneering products and solutions, modern services and cutting-edge technologies for their hotels or foodservice businesses.


To facilitate your visit, we want to host you as an international buyer as part of our international business delegation program.

Visit HORECA 2024 as a Hosted Buyer!

HORECA has been already established as one of the most successful professional fairs in Greece, as well as one of the best of its kind internationally. The high international standard of the exhibition center Metropolitan Expo, the innovative design, the excellent organization and the right product grouping along with the extensive advertising budget, and the numerous innovative events contribute to HORECA’s success. Hence, HORECA has been instituted as the single most important commercial forum – decisively contributing to the improvement and modernization of the infrastructure and the services of Tourism and Foodservice in the wider Balkan region.

7th International Hospitality Forum

The next day of Greek tourism: Strengthening locality & branded partnerships with global groups
With a large and lively participation of hundreds of hoteliers from every corner of Greece and with platinum sponsor HORECA 2024, the 7th International Hospitality Forum was concluded on Saturday, February 10, at the Metropolitan Expo.

 Particularly useful and insightful were the positions of executives in the tourism market, Greek and foreign, high-ranking executives of the banking system, but also representatives of global investment and hotel giants, who have placed, as they stated, Greece on the high priority list of their upcoming investment moves.

International Buyer Delegation Program Application Form

You are invited to HORECA 2025 Hospitality and Food Services Exhibition.

To be accepted to the international hosted buyer program please fill out the application form below.

Our Hosted Buyer Programme Includes,

2 or 3 nights of hotel accommodation (Breakfast included) in a 4 or 5-star hotel in Athens, Greece 

Up to 200EUR Flight Tickets Refund

Hotel-Fairground Transfers

VIP Badge & Free Entrance to the Food and Beverage Area

HORECA Business Lab

Marketing, management and digital trends… all at one event!

Analysis, data, opinions, trends and all developments for digital promotion, marketing and management for hotels and catering businesses were presented by leading marketers, business owners and market executives. From February 9-12, 2024, at the HORECA Business Lab on the stage of Hall 3, visitors had the opportunity, through workshops, case studies and panel discussions, to open their business horizons and learn about the developments and trends in marketing and management.

Exhibition Product Categories

Furniture • Room Equipment • Fabrics • Amenities

The sector of Hotel Equipment is developed at Hall 3 and Hall 2. The leading companies of their kind – with furnishings, textiles, amenities and other products and equipment for the hotel room – present a huge range proposals and modern solutions for decorating and furnishing the interior and exterior of hotels, tourist accommodation and catering units. Also, professional visitors are able to discover a huge range of table and chairs, sofas, patio and shade constructions that provide a solution for every occasion, as well as outdoor decoration items.

The categories of exhibits are:

  • Furniture, Seats
  • Mattresses, Linen
  • Furnishing fabrics, Curtains
  • Floors, Doors, Frames
  • Bathroom equipment, Amenities
  • Patios, Shading, Lighting
  • Air conditioning, Swimming pools, Spa

Food Service & Beverages

Catering • Food Products • Ready Meals

Catering professionals, executive chefs, F&B Managers of hotels and local wholesalers and distributors find in HORECA all the solutions for catering to the food department of each business. Everything a catering or catering unit needs to meet the demands of its customers is available in a huge variety and price range from HORECA exhibitors to be developed at Hall 4.

The categories of exhibits are:

  • Meat products
  • Cooking materials
  • Fats, Oils, Cheeses
  • Sausages
  • Bakery products
  • Ice cream, Waffles, Fast food

Coffee & Beverages

Coffee • Beer • Wine & Spirits • Soft Drinks • Water • Waffles & Snacks

Τhe most important coffee, beer, alcohol and non-alcohol, soft drinks and bottled water companies participate in HORECA. The visitors of the exhibition have the opportunity to try the new codes of each company and to be informed about all its product portfolio by the exhibitors of the industry. All types of coffee, chocolate, smoothies, tea and beverages, soft drinks and energy drinks, wines and spirits, alcoholic beverages, juices and soft drinks, bottled water and raw materials for the cocktail, are brought together exclusively in Hall 1 of HORECA!

The categories of exhibits are:

  • Coffee, Drinks
  • Coffee accompaniments, Syrups Tea, Water, Refreshments
  • Beers, Beverages, Wines
  • Sorbets, Smoothies
  • Energy drinks

Food Service Machinery & Equipment

Kitchen & Catering Equipment

All the new products and innovative solutions for equipping the kitchens of catering units and hotels, are presented – as is the case every year – in HORECA, by the largest supply companies of the sector. Exhibition visitors find a vast selection – specifically, gathered in Hall 2 – of everything they need for equipping the kitchen and the catering department of their business, with the guarantee of the top Greek companies and the largest international firms represented in our country.

The categories of exhibits are:

  • Kitchen equipment
  • Catering supplies
  • Serving utensils
  • Catering & Buffet equipment
  • Refrigerators – showcases of all types
  • Furnitures for Mass catering businesses

POS – Consumables

The panorama of the technological applications in the field of computerization and hosting, wireless ordering, POS systems and accounting applications is presented at HORECA. The most important companies in the sector participate in the exhibition to demonstrate the capabilities of innovative systems and technological equipment of their product portfolio. Also, in this sector that is developed in Hall 2, the leading companies offering complete packaging solutions for businesses that are have delivery / take away services, are presented with products, as well as specialized companies in the field of professional cleaning and maintenance solutions, innovative products and machinery.

The categories of exhibits are:

  • Telecommunications
  • POS Logistics applications
  • Computerization
  • Cleaning equipment & Materials
  • Packaging materials & Supplies
  • Menus – Price lists Delivery equipment

Web marketing – Digital Technologies

In addition, in the Web Hotel sector, in Hall 3, the largest companies in the Internet services industry present all the modern online solutions for promoting and managing sales, and for the organization and operation of hotel units. The specially designed stage of “Business Lab” is the centre of the digital world of HORECA, as for all four days the experts of the web marketing sector present and analyze all the latest trends and solutions in the digital developments for the hospitality industry.

The categories of exhibits are:

  • Booking engines
  • Hotel marketing & management
  • Social media
  • Mobile apps

Visitor Profile

HORECA interests professionals and business traders from the following categories:

• Hotels
• Rented Rooms – Hostels
• Hotel F&B Managers
• Εxecutive Chefs – Cooks
• Agro-tourism Businesses
• Food Wholesalers
• Catering Chains
• Catering Companies
• Coffee Groups
• Restaurants
• Grill Houses
• Tavernas – Ouzeri

• Cafes – Canteens – Snack Cafes
• Entertainment – Leisure Venues
• Closed market Canteens
• Fast Food – Pizzerias
• Bakeries – Patisseries
• Confectionary Workshops
• Bakery, Confectionary & Ice Cream Manufacturers
• Architects – Decorators
• Construction Companies
• Machinery Trading
• Equipment Trading
• Organized Retails
• Ship & Airplane Catering